‘Loving the Crew’- Grace Ladoja x Barbie


London based filmmaker Grace Ladoja’s new campaign for Barbie titled Loving the Crew features her squad goals girl gang running through neon tunnels and very babely and empowering describing what femininity means to them personally.

Ladoja, who is also the mastermind behind some of FKA Twigs’ latest music videos, is striving to promote diversity in her 3-minute clip by starring boss ladies WAH Nails HBIC Sharmadean Reid, writer Harriet Verney, designer and stylist Carri Munden, music A&R Shakira Kali and model Naomi Shimanda. Press play below and love your homegirls.