Photographer Spotlight Monday: Matthew Comer
Where you are from? Manchester
Current Area of Residence? Manchester
TOAN: Do you have a focus on one specific area of photography, i.e.: fashion, landscape, portraiture, events, etc? If so, which?
Matthew Comer: No I don’t focus on one particular area of photography, as that limits my creative ability. I am more focused on Fashion, Lifestyle and Travel photography as that is what I have a passion for, telling the story with my images.
TOAN: What are your thoughts on saturation in the photography industry due to social media?
MC: It’s the same with anything else in a market, you always get lots of copies or people flooding the market trying to either copy you, a style, a design or pour the same old rubbish down your throat. Comer is about creating and building a specific look, image and feel for a particular brand, to create an identity and let it stand out above its competitors. Yes, the market is saturated with people trying to be photographers but any good marketing manager or business that wants quality will pay for a good established photographer.
TOAN: Because of its origin and some specific knowledge of settings, numbers and so forth, do you consider photography an art, science, or skill/talent?
MC: Photography is an expression and depending on who you talk to photography is creating art. There’s skill and a lot of talent involved. You can’t just pick up a camera and create amazing shots every time. Even the best photographers have their off days. But you can create the best imagery with the worst equipment if you have an eye for a beautiful image.
TOAN: How did you decide on photography as something to commit your time to?
MC: My dad was a photographer and that grew in me from a young age so I always had that passion for it. When I met Lee, my business partner, we sat down and talked about building COMER as a brand. This is how we decided on committing to photography and making it our every day job. I don’t believe I’ve seen something or experienced something unless I’ve photographed it. Its crazy.
TOAN: What do you imagine to be doing with photography in 6 months? 5 years?
MC: The same as were doing now only more clients, more locations, and tackling Australia and adding that to our list. We need to top when we [booked] The Statue of Liberty for a shoot. That’ll be hard to do